Yesterday, the most important tourism event in Colombia was inaugurated: The ANATO Tourist Showcase, with the presence of the President of the Republic, Iván Duque Márquez; the Minister of Commerce, Industry and Tourism, María Ximena Lombana; the president of ProColombia, Flavia Santoro; the president of Fontur, Irvin Pérez; Visit Florida’s Global Director of Marketing & Trade, Lauren Pace; the Governor of Santander, Mauricio Aguilar; and the executive president of ANATO, Paula Cortés Calle.
“The appointment expected by the businessmen of the sector, arrives in 2022 at its version number 41 to make attendees fall in love with national and international tourist attractions thanks to professional visitors and exhibitors with representatives from all over Colombia, capital cities and municipalities, as well as also delegates from more than 20 countries. This undoubtedly fills us with pride, knowing that, despite the adversities, today we fulfilled the sector”, explained Paula Cortés Calle, executive president of ANATO.
Within the framework of the event, the President of the Republic, Iván Duque Márquez, affirmed that seven months before the end of his presidential term, he will continue working to end the informality of the sector in the country. Likewise, he assured: “one of the challenges we have is the coordination of the exchange regime to re-establish accounts in dollars for wholesale Travel Agencies, which is a responsibility of the Banco de la República. We are going to accelerate it taking into account the important reactivation that the arrival of non-resident visitors to Colombia has had”.
For her part, the Minister of Commerce, Industry and Tourism, María Ximena Lombana, reiterated the support of the National Government and Fontur for the ANATO Tourism Showcase. “We celebrate the promotion of the 6 mega-regions, each one with a differentiating and special narrative, within the policy of sustainable cultural and infrastructure tourism”
During her speech, the president of ANATO highlighted the help provided by the National Government, which immediately responded to the requests made by the sector’s unions during the pandemic. He also highlighted some aspects that the travel industry still requires, such as: guaranteeing the services contracted by passengers and intermediaries, before the airlines that operate in the country, since at this time, cases such as the bankruptcy of Interjet, and in In the past, Mexicana de Aviación, Air Madrid, to name a few, make urgent a public policy for the benefit of users.
Another of the issues mentioned is related to continuing with the work to mitigate the informality of the sector, the permanent formalization tables of the Ministry, and the work articulated with the Tourism Police. Likewise, he insisted on obtaining accounts in dollars for Wholesale Travel Agencies, which has been a barrier to the competitiveness of companies. And lastly, he highlighted the importance of working with the Foreign Ministry and the commercial offices of ProColombia, to improve the country’s image.
“For three days, we will have the presence of ministers, national and international delegations, ambassadors, governors, among others, which demonstrates the interest of an entire industry in moving the sector forward. Likewise, tourism entrepreneurs will be creating and strengthening alliances commercials that result in business opportunities for the benefit of tourists who will start booking their trips for the next vacation seasons, “said the union leader.
PCMA realizará varias actividades para miembros y público en general durante IBTM Americas.
Agenda de alto nivel en el congreso latinoamericano de la industria de reuniones COCAL + Event Lab 2022
38° Congreso COCAL + Event Lab, el encuentro anual de mayor relevancia en la industria de Reuniones y Eventos de Negocios de América.