The results of the EIC’s APEX COVID-19 Business Recovery Task Force were presented during a webinar organized by COCAL.
The Events Industry Council (EIC) presented a series of Global Recovery Guidelines that will help professionals in the Meetings Industry value chain implement best practices in the reactivation of their businesses.
The Federación de Entidades Organizadoras de Organizadoras de Congresos y Afines de América Latina (COCAL) organized the web conference “EIC Global Recovery Guidelines: Focus and Benefits for Latin America,” which was hosted by Elizabeth Tovar, president of COCAL.
Amy Calvert, CEO of the EIC, and Liz Warwick, chair of the design committee of the Meetings & Events Design Design Guide, were the guests of honor. In all, seven guides and seven companion documents emerged from the work of the EIC’s APEX COVID-19 Business Recovery Task Force.
Each guide focuses on an area of the industry, presenting accepted best practices in topics such as event design, hotel operations, transportation, wellness, and resource management, among others. To date, more than 50,000 people have accessed the APEX COVID-19 guides, webinars, and other materials.
Meetings Alliance and Industria de Reuniones broadcast the original transmission in English with simultaneous translation in Spanish and Portuguese. To watch the entire conference, click here.
Amy Calver is in charge of overseeing the EIC global federation, consisting of more than 30 organizations, representing more than 100,000 professionals and 19,500 companies committed to the MICE industry in over 100 countries.
Liz Warwick is also an industry leader with more than 30 years of experience. She focuses primarily on strategic perspective, customer engagement, and communication with sponsors.
Among the data mentioned by Amy, she pointed out that the business events sector worldwide ranks as the 13th largest economy globally, with more than $1.5 trillion in GDP and more than 10.3 million direct jobs.
For her part, Liz emphasized that they took into account the cultural differences of each global region to obtain the accurate result they achieved. The main themes of the events guide are risk assessment, codes of conduct, measurement of achievements, and effective communication.